Beloved Concepts

	A Millennium comes but once in every 15 or more lifetimes...here's how to celebrate and memorialize this unforgettable occasion. How about an E-mail opener with your company logo. Great for computer equipment distributors and software developers or those who promote new or existing WebSites!
	Millennium Mug

Millennium Mug - 11 oz. White stoneware mugs will commemorate the approaching year 2000 era and after it's arrival they'll become treasured mementos.

Millennium Logo is molded on one side and a custom Logo available on the other side.

BMM2000 Millennium Mug

$3.49 (72 min.) $3.03 (144-up)

E-Mail Letter Opener

Email Letter Opener - A unique @ shape for ideal tie-in and association with e-mail. Actual size 3" diameter - comes in Black or Gray.

Great for computer equipment distributors and software developers or those who promote new or existing WebSites!

BPL167 E-mail Letter Opener

250 min - $1.28 500 - $1.24

1,000 - $1.11 2,500-up $1.03

PROMOTIONAL ADVERTISING - CALENDARS - WEARABLES - BUSINESS GIFTS - FUNDRAISERS

Beloved Concepts: Unique Gifts, promotional advertising, pens, pencil and wearable items.

Business in general, is still a game of "Survival-of-the-Fittest" and we're still in what we call a "Wal-mart Economy"> The business environment has changed drastically within the last 10 years-the competition has mushroomed to the point we now have a global economy, not just domestic, but worldwide and this means if you're going to prosper, succeed and thrive in this type of environment, you're going to have to be competitive, like it or not! You're going to need Everyday Low Prices.... prices that get the business now-we're talking Cutthroat Hard-Core Everyday LOW PRICES!

EVERYDAY BUSINESS OR INSTITUTION CAN BENEFIT FROM MOST THE EFFECTIVE METHOD OF ADVERTISING

SPECIALTY ADVERTISING

	AND IT IS THE BEST PROMOTION OR PUBLICITY VALUE WITHOUT EXCEPTION OF ANY ADVERTISING MEDIA.
	CREATIVE SOLUTIONS FOR ALL YOUR MARKETING AND MOTIVATIONAL REQUIREMENTS

THE POWER OF REINFORCEMENT

Promotional products are cost-effective way to reinforce your message. By taking the cost of the product and dividing it by the number of exposures the imprint receives, the cost per impression (CPI) can be determined.

It is important for marketers to reinforce their message because the average person remembers only one-half of a message after the first day (Cahners Advertising Report). In fact, even when exposed to four messages a year, remembrance of the message increased to just 20 percent, according to (Cahners Advertising Report). Advertisers must consider that they can spend thousands of dollars on a single ad that will only be seen by a select audience or readers who can forget the message as quickly as they turn the page or walk out of the room.

Examples of Cost Per Impression (CPI)

	Notepads: The recipient of a 50 sheet scratch pad will have a minimum of 50 exposures to the message imprinted on each sheet. If any of the notes are passed on, or kept, the number of exposures can double or triple. The (CPI) for a $1.00 notepad works out to be .02 cents per sheet for 50 impressions.
	Mugs: The message on a coffee mug will be seen as often as 10 times per day. For a $5.00 mug, the (CPI) works out to be less than six-tenth of 1 cent throughout the one to two year life span of a mug.
	Watches: People will look at their watch an average of twice an hour. If there are 16 waking hours in a day, they'll look at their watch face 32 items for a basic $12.00 watch, the (CPI) for one day is .37 cents. With a three year warranty, the number of impressions would be 35,040, which makes the (CPI) .0003 cents.
	Playing Cards: During one hour of a game of rummy or bridge, the players will be exposed to the message on the card more than 500 times. At the cost of $3.00 per deck, the (CPI) for playing cards works out to be .006 cents each hour.

A promotional product doesn't cost...it makes you more money by advertising your message far longer to the people you need to reach in order to sell your product or service.

To find out more about the Power of Effective Promotional Products E-mail us at belovedconcepts@yahoo.com

BEST BUYS

1999

Pens & Pencils

Consumer Products

Totes & Duffels

Office, Phone & Desk

Drinkware

Calendars & Planners

Portfolios

Automotive Advertising

Wearables

Best Buys in Golf

Entertainment

Meetings & Conventions

BELOVED CONCEPTS IS AN AUTHORIZED DEALER OF KAESAR & BLAIR

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Send mail to belovedconcepts@yahoo.com with questions or comments about this web site. Copyright � 1999 Beloved Concepts David Johnson
Last modified: May 01, 1999